Healthcare
Change in the Healthcare Industry, accelerated by COVID Information and data necessary for your upcoming strategic planning
Minagi Kiwaki, Healthcare/Medical Research Team, Nikkei Research Inc. (Translated from the webinar on October 27, 2021) The shift from “healthcare” to “life-care” From a research ag...
Healthcare
How will DX grow in the Healthcare Industry?
Daisaku Yamazaki, Editorial Director, Nikkei Medical (Translated from the webinar on October 27, 2021) Telemedicine spreads globally, excluding Japan Daisaku Yamazaki, Editorial Director, Nikkei Medical Ja...
CX
CX Solution: Our 3-Steps Approach
The term CX (customer experience) has been flying around in our businesses every day, today. However, there are many companies that are still simply puzzled by its definitions/scope or struggling to implement the ...
Brand
Infrastructure-like Brands Succeed in the Time of Pandemic -- Brand’s Strategy Survey 2021
Nikkei Research Inc. released the 2021 edition of its Brand’s Strategy Survey, which measures and analyzes the brand equity of 600 major companies. This year, Apple Japan ranked first in the overall ranking...
Healthcare
How Pharmacists affect Doctor’s decisions on Prescribing
In our recent article , we showed how physicians prefer getting certain types of information. This article will focus on pharmacists. Do pharmacists affect doctor’s decisions? Not to mention that physicia...