Buyer Survey: Lemon Sour -- news published on Nikkei MJ, November 24
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In a survey of 10 products from 5 major companies, "Kodawari Sakaba no Lemon Sour" by Suntory Spirits ranked first. It achieved the top ratings in 8 out of 14 categories, including "brand power", "advertising and promotion such as TV commercials", and "repeat purchase rate". Rank No.2 was Coca-Cola (Japan) Company's first alcoholic beverage, "Lemon-dou Teiban Lemon", which received the highest ratings for "taste", "lemon sensation", and "product name".