Buyer Survey: Chocolate – published on Nikkei MJ
Media
In a survey of 12 brands from 8 major companies, Lotte's Western liquor chocolate Lamy, which was released approximately 60 years ago, came in 1st place. This is a seasonal sale from October to February, and out of 14 evaluation items, only “Target Setting” was the highest rating. 2nd place went to Meiji's Chocolate Kouka, which received the highest rating in 3 categories including “Product Concept,” and 3rd place went to Lotte's Ghana.