Buyer Survey: Vienna Sausages — published on Nikkei MJ
Media
In a survey of 9 brands from 6 major companies, NH Foods' all-time best seller, SCHAU ESSEN sausages, a product since 1985, became No.1. It dominated others in "brand power" and "texture," with 6 out of 14 evaluation categories top-rated. In 2nd, came Prima Meat Packers' Koukun Arabiki Pork Vienna, receiving the highest ratings in 4 categories such as "product value to be chosen, even after the price rises" and "packaging."