Buyer Survey: Plain Yogurt
— published on Nikkei MJ

In a survey of 10 brands from 6 major companies, Meiji Bulgaria Yogurt LB81 Plain topped the list. It outshined others with top-rated in 8 of 14 evaluation categories, such as "brand power" and "repeat purchase rate." The 2nd was Koiwai Dairy Products' Nama-nyu 100% Yogurt, which received the highest scores in 4 categories, including "taste" and "ingredients/manufacturing process."